Key Highlights
- Airtel and Google are collaborating to enhance RCS messaging in India.
- The partnership focuses on improving spam protection and digital safety.
- Airtel claims to have blocked over 7,100 crore spam calls and 290 crore spam SMSes recently.
- The initiative aims to reduce financial losses on Airtel's network by leveraging AI-enabled tools.
- Airtel encourages other internet-based apps to join in the fight against spam messages.
