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Blinkit Drops 10-Minute Delivery After Labour Ministry Steps In: Times Now Impact

New Delhi: Quick-commerce delivery platform Blinkit has reportedly dropped its 10-minute delivery services after Labour Minister Mansukh Mandaviya stepped in. The move comes after several gig workers across India went on a nationwide strike on December 31, 2025, demanding better working conditions and the removal of the 10-minute delivery system. Though Zomato founder Deepinder Goyal had brushed aside concerns around 10-minute delivery, saying the timer is only for customers and no delivery partners are rushed to deliver within 10 minutes and the system is aided by dark stores across cities. However, many argued that the platform is directly or indirectly pushing the 10-minute delivery narrative that's putting delivery riders' lives at risk.

Blinkit Drops 10-Minute Delivery After Labour Ministry Steps In: Times Now Impact

Credit: Timesnownews

Key Highlights

  • The issue of gig workers’ safety has been repeatedly raised in Parliament, including during the Winter Session, with AAP Rajya Sabha MP Raghav Chadha warning that ultra-fast delivery targets put delivery partners at risk. A meeting was held with leading platforms including Blinkit, Zepto, Zomato and Swiggy to address concerns related to delivery timelines. Blinkit has already acted on the directive and removed the 10-minute delivery promise from its branding.
  • Other aggregators are expected to follow suit in the coming days. The move is aimed at ensuring greater safety, security and improved working conditions for gig workers. Following this intervention, the company’s principal tagline has been revised from “10,000+ products delivered in 10 minutes” to “30,000+ products delivered at your doorstep.”Latest News cityGurgaon Shivers at 2.7°C: When Will the Cold Wave End?educationJEE Mains Admit Card 2026 Releasing by Jan 17?
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Sources

  1. Blinkit Drops 10-Minute Delivery After Labour Ministry Steps In: Times Now Impact

This quick summary is automatically generated using AI based on reports from multiple news sources. The content has not been reviewed or verified by humans. For complete details, accuracy, and context, please refer to the original published articles.

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