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Entertainment

COL Group Opens ‘Microdrama In A Box’ Turnkey App Solution At FilMart

Latif Sim and Timothy Oh BeLive/COL Microdrama apps are everywhere right now, and now they’re coming out of boxes. Chinese giant COL Group and Nasdaq-listed BeLive Holdings have teamed to launch what they’re calling the world’s first fully-integrated ‘Microdrama in a Box’ solution. At the Hong Kong International Film & TV Market (FilMart), they’ve opened the box on a turnkey app solution that offers “enterprise-grade SaaS infrastructure with access to the largest curated microdrama catalogue globally.” In effect, that means companies can buy a microdrama app off the shelf with content to offer on day one.

Latif Sim and Timothy Oh

Latif Sim and Timothy Oh

Credit: Deadline

Key Highlights

  • Related Stories Casting Maksim Chmerkovskiy To Lead Vertical Series 'Wild Silence' For Holywater Microdrama Platform My Drama News Microdramas Just Hit A Major Milestone In The U. S., Says Analyst House Omdia Hong Kong-based BeLive’s Yeon Studios will provide its microdrama delivery platform and COL will provide a pipeline of microdrama IP, with buyers able to launch their app within 30 days of their purchase.
  • Watch on Deadline They also gain access to a microdrama ecosystem, including a vertical episodic playback engine optimised for series-based consumption, built-in gamification and reward systems to drive retention, advertising and hybrid subscription monetisation frameworks, multi-language AI subtitling, and optional commerce integration.
  • The rationale for the offering is that while microdramas infrastructure in China and the U. S.
  • is well established, demand in other territories is not being matching operationally.
  • The partners say infrastructure, content depth and operational playbooks to launch credible platforms are lacking.
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Sources

  1. COL Group Opens ‘Microdrama In A Box’ Turnkey App Solution At FilMart

This quick summary is automatically generated using AI based on reports from multiple news sources. The content has not been reviewed or verified by humans. For complete details, accuracy, and context, please refer to the original published articles.

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