EXCLUSIVE: Vivaia Taps Alan Buanne for Creative Director Role Amid Store Opening Blitz Stephen Garner Mon, January 12, 2026 at 8:16 PM GMT+5:30 2 min read Vivaia has tapped longtime designer Alan Buanne as its new creative director. The eco-friendly footwear brand is tasking Buanne with “advancing the brand’s product thinking beyond aesthetics and feel, with a focus on how footwear supports the body as a whole.” More from WWD L. L. Bean Promotes 20-year Company Veteran to Top Job Puma Taps JD Sports, Adidas Alum Nadia Kokni as VP of Global Brand Marketing Waterproof Sneaker Brand Vessi Opens First US Store This includes addressing the nuanced ways women think about support, developing silhouettes that work across a broad range of skin tones and clarifying how Vivaia communicates its material innovation and ocean-plastic commitments with greater purpose, the company said.