Published - January 03, 2026 05:16 pm IST - NEW DELHI Indo-Canadian rapper AP Dhillon performs during a concert as part of his 'One of One - India Tour', in Mumbai on Decemeber 26, 2025 | Photo Credit: PTI The Information and Broadcasting Ministry has established a Live Events Development Cell (LEDC) to facilitate the expansion of the “concert economy”, boosting employment and tourism in the country. India’s live events industry is witnessing rapid expansion and is emerging as a key contributor to the media and entertainment ecosystem, an official said. The organised live events market was valued at ₹20,861 crore in 2024, registering a growth rate of 15%, outpacing several traditional media segments.