Trending:Bangladesh unrestUkraine-Russia warChristmas 2025Epstein FilesDhurandhar box officeInflation pushes Japan’s top pen maker to hike prices on bestselling item for first time in 20 yearsFP News Desk • December 25, 2025, 12:56:51 ISTWhatsapp Facebook TwitterJapan’s top pen maker Pilot has raised prices on its bestselling Frixion pen for the first time in nearly 20 years. CEO Fumio Fujisaki says deflation-era mindsets are changing as inflation nudges consumers to pay more for everyday itemsAdvertisementSubscribe Join Us+ Follow us On GoogleChoose Firstpost on GoogleA student using Pilot's Frixion pen (AI generated)Japan’s largest pen maker, Pilot Corporation, has implemented a 10% price hike on its bestselling Frixion pen, the first since it launched in 2006. This is a result of rising inflation which is pushing companies across Japan to reconsider decades of near-static pricing. The decision is historic for the company and its chief executive, Fumio Fujisaki, who joined Pilot in 1984 and became CEO in 2024.
