Story byKesewaa Browne - LondonSat, January 31, 2026 at 8:17 AM UTC·3 min readChelsea Women has teamed up with Brown Girl Sport to start a new supporters club in a bid to become more inclusive. The new Supporters Club for Women of Colour was launched at Brown Girl Sport's third anniversary celebration at Stamford Bridge last week where Chelsea played against Arsenal in the Women's Super League. AdvertisementAdvertisementAdvertisementA Chelsea Women spokesperson said: "Brown Girl Sport does fantastic work bringing communities together and championing South Asian women and girls in sport."Brown Girl Sport was set up by Miriam Walker-Khan as an online community for South Asian women who love watching and participating in sports, as well as to champion professional athletes of the same heritage. Miriam Walker-Khan founded Brown Girl Sport three years ago on Instagram [BBC]Walker‑Khan, a former athlete and sports journalist, said she started the platform for women in this demographic after realising how rarely "their stories were represented". Chelsea Women, which is already diverse on and off the pitch, added that it looked forward to working with the platform and praised its work in building communities. AdvertisementAdvertisementAdvertisement'If you can see it, you can be it'"I wasn't seeing South Asian women's stories in sport being told anywhere," Walker-Khan said."Those stories are full of defiance and empowerment, but so often South Asian women in this country are portrayed as meek or oppressed. I wanted to shine a light on the real, incredible women who do sport."Pakistan international and Lewes FC player Layla Banaras told the BBC that "if young girls can see Asian pro athletes make it, they might think they can do it too. If you can see it, you can be it". Sarah, an FC Leytonstone youth player, says she is "really proud to be part of the Brown Girl Sport community", adding that, "if I accomplish something, I can be a role model for someone else". AdvertisementAdvertisementAdvertisementBarriers for girls in sportSport England research shows that Asian girls are less likely to feel that sport is for them, with confidence and representation highlighted as key barriers.