Key Highlights
- Are news organisations no more than LLM 'input companies'?
- Proactive uses images sourced from Shutterstock With two major AI licensing agreements now signed in under two years, Rupert Murdoch's company has stopped asking whether to deal and started asking how much.
- The rest of the industry is following.
- There is a version of this story in which News Corp (NASDAQ:NWSA) is the cautionary tale: a media company that spent years positioning itself as the toughest negotiator in the room, only to end up licensing its journalism to the same platforms it had publicly condemned.
- Robert Thomson's description of his publications as an "input company", analogous to semiconductors or data centres, does not obviously sound like a victory for editorial independence.
