Story byMotorsport photoEd HardyMon, January 19, 2026 at 8:26 AM UTC·5 min readCar launch season for the 2026 Formula 1 campaign is firmly under way after Red Bull and its sister outfit Racing Bulls revealed their liveries in Detroit on Thursday night. Red Bull unveiled a refresh design incorporating new partner Ford’s blue, while Racing Bulls stuck to a predominantly white livery featuring black and blue accents. AdvertisementAdvertisementAdvertisementRead Also: Red Bull reveals refreshed 2026 F1 livery at Detroit launch Racing Bulls F1 team sticks to white for 2026 livery And now up next is Haas, who will launch its 2026 F1 car on Monday in an online event rather than something extravagant like the Red Bull-owned teams or others on the grid. So here is a look at the American outfit ahead of the forthcoming season. What’s new at Haas?There is a new title sponsor at Haas, which has strengthened its ties with Toyota having signed a technical partnership in 2024 – a deal that’s provided many benefits to the American squad, particularly with the simulator. AdvertisementAdvertisementAdvertisementDeveloping a new driver in-loop simulator was one of the priorities soon after the partnership was signed, because this was something Haas severely lacked, having previously relied on Ferrari’s in Maranello thanks to its power unit deal. Obviously this was not the ideal scenario considering the Haas factory is in Oxfordshire, so Toyota has been helping the team, which only joined the grid in 2016, build its first dedicated F1 simulator at Banbury. It also meant Haas received a new reserve in Ryo Hirakawa, a Toyota Hypercar driver who has twice won the World Endurance Championship title with the Japanese marque. Such a role meant he contested four FP1 sessions in 2025 with Haas, which also received an alternative way of buying car parts with the Toyota deal. AdvertisementAdvertisementAdvertisementEsteban Ocon, Haas F1 TeamEsteban Ocon, Haas F1 TeamInstead of owner Gene Haas having to pay Dallara or Ferrari for specific parts, if the component has come from Toyota then it just comes out of the sponsorship money. In return, the partnership has meant Toyota can send its engineers to learn F1 processes and design ideas, while not having to buy its way onto the grid – as, say, Cadillac. So the deal has been really mutually beneficial, but 2026 will see it go to the next level with the squad now officially becoming the TGR (Toyota Gazoo Racing) Haas F1 Team.