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What pushed Blinkit, Swiggy, Zepto to drop 10-minute delivery tag?

Quick commerce platforms Blinkit, Zepto, and Swiggy have abandoned their 10-minute delivery promises following a nationwide strike by gig workers on December 31, 2025. The Labour Ministry intervened, urging these companies to prioritize the well-being of delivery agents, who reported feeling pressured by such unrealistic delivery timelines.

Blinkit, Swiggy, Zepto, 10-minute delivery

Blinkit, Swiggy, Zepto, 10-minute delivery

Credit: Indiatoday

Key Highlights

  • Gig workers protested by logging off apps on New Year's Eve, prompting companies to reconsider delivery timelines.
  • Blinkit was the first platform to drop the 10-minute delivery claim, followed by Zepto and Swiggy.
  • The Labour Ministry advised quick commerce companies to ensure the safety and well-being of their delivery workers.
  • Union Minister Mansukh Mandaviya criticized the 10-minute delivery model for compromising worker safety.
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Sources

  1. What pushed Blinkit, Swiggy, Zepto to drop 10-minute delivery tag?
  2. A Day After Blinkit, Zepto, Swiggy Drop ‘10-Minute Delivery’ - How Gig Workers Reacted

This quick summary is automatically generated using AI based on reports from multiple news sources. The content has not been reviewed or verified by humans. For complete details, accuracy, and context, please refer to the original published articles.

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