Jan 28, 2026 9:57am PT Box Office: Sam Raimi’s ‘Send Help’ Targets $15 Million Debut, ‘Melania’ Doc Aims for $3 Million Against $40 Million Price Tag By Rebecca Rubin Plus Icon Rebecca Rubin Senior Film and Media Reporter rebeccaarubin Latest Olivia Wilde’s ‘The Invite’ Sells to A24 Following Sundance Premiere 14 hours ago Sundance Takeaways: Olivia Wilde’s Comeback, Celebrities Denounce ICE and Everyone Wonders About Boulder Move 1 day ago Olivia Wilde’s Sundance Darling ‘The Invite’ Bidding War Narrows to A24, Focus Features as Offers Eclipse $12 Million (EXCLUSIVE) 2 days ago See All ©20th Century Studios/Courtesy Everett Collection Will Sam Raimi’s survival thriller “Send Help” answer the box office S. O. S.? It’s not that the nation’s movie theaters are floundering, but they could use a jolt after a recent winter storm contributed to the lowest collective weekend of the (nascent) year. Disney and 20th Century’s “Send Help” might be a late-January box office buoy, with the R-rated film aiming for No.
