Entertainment

‘Kpop Demon Hunters’ Toys And Merchandise Unveiled By Netflix, Mattel & Hasbro

January 27, 2026

Netflix, Hasbro, and Mattel unveiled a new line of toys and merchandise for the animated series 'Kpop Demon Hunters' at the Nuremberg Toy Fair. This marks a significant merchandising effort for the series, which gained popularity after its release last summer but initially lacked consumer products. The collaboration between Hasbro and Mattel represents their first joint effort in this category, with products expected to launch in 2026.

'Kpop Demon Hunters' Toys And Merchandise Unveiled By Netflix, Mattel & Hasbro

Credit: Deadline

Key Highlights

The toy line was announced at the Nuremberg Toy Fair.
Products include dolls, action figures, games, and role-play items.
This is the first collaboration between Hasbro and Mattel for this series.
The merchandise is part of a larger push to capitalize on the show's global popularity.
Products are set to be released in 2026.

News Hasbro KPop Demon Hunters Mattel Netflix Toys

Sources

This quick summary is automatically generated using AI based on reports from multiple news sources. The content has not been reviewed or verified by humans. For complete details, accuracy, and context, please refer to the original published articles.

‘Kpop Demon Hunters’ Toys And Merchandise Unveiled By Netflix, Mattel & Hasbro

Key Highlights

Sources

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