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Prince’s ‘When Doves Cry’ and ‘Purple Rain’ Spotify Streams More Than Double in ‘Stranger Things’ Series Finale Surge

Jan 2, 2026 9:43am PT Prince’s ‘When Doves Cry’ and ‘Purple Rain’ Spotify Streams More Than Double in ‘Stranger Things’ Series Finale Surge By Steven J. Horowitz Plus Icon Steven J. Horowitz Senior Music Writer speriod Latest Prince’s ‘When Doves Cry’ and ‘Purple Rain’ Spotify Streams More Than Double in ‘Stranger Things’ Series Finale Surge 10 minutes ago Jill Scott Announces New Album ‘To Whom This May Concern,’ Her First in Over a Decade 5 hours ago Variety’s 2026 Media Predictions: ‘The Odyssey’ Domination, Disney CEO Shuffle and Netflix Winning Warner Bros.

April 21, 2016 at his compound in Minnesota. He was 57. The announcement came just a week after the Grammy and Oscar winner was taken to hospital with a bad bout of influenza, although he made light of his health problems after the scare. (Photo by Bertrand GUAY / AFP) (Photo by BERTRAND GUAY/AFP via Getty Images)

April 21, 2016 at his compound in Minnesota. He was 57. The announcement came just a week after the Grammy and Oscar winner was taken to hospital with a bad bout of influenza, although he made light of his health problems after the scare. (Photo by Bertrand GUAY / AFP) (Photo by BERTRAND GUAY/AFP via Getty Images)

Credit: This photo taken on June 15, 1987 shows musician Prince performing on stage during his concert at the Bercy venue in Paris. Pop icon Prince -- whose pioneering brand of danceable funk made him one of music's most influential figures -- died on

Key Highlights

  • Deal 2 days ago See All Prince is seeing a significant Spotify streaming boost in his catalog thanks to key syncs in the series finale of “Stranger Things.” Since the episode debuted on New Year’s Eve, “Purple Rain” has seen a 243 percent increase in Spotify global streams and a 577 percent surge in global Gen-Z streams specifically, Variety can exclusively reveal.
  • “When Doves Cry” also saw a 200 percent boost in global streams, as well as a 128 percent increase in Gen Z streams.
  • Overall streams of Prince‘s catalog have climbed 190 percent, with an 88 percent uptick in Gen Z streams.
  • “When Doves Cry” and “Purple Rain” were featured at pivotal moments in the finale.
  • When the “Stranger Things” heroes set the explosives to destroy the Upside Down for once and for all, they put on Side Two of “Purple Rain,” which starts with “When Doves Cry” and ends with the title track.
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Sources

  1. Prince’s ‘When Doves Cry’ and ‘Purple Rain’ Spotify Streams More Than Double in ‘Stranger Things’ Series Finale Surge

This quick summary is automatically generated using AI based on reports from multiple news sources. The content has not been reviewed or verified by humans. For complete details, accuracy, and context, please refer to the original published articles.

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